Thursday, November 11, 2010

Using Social Media in Real Estate

Using Social Media in Real Estate, Mortgages, Investing

Social Networking sites is a great medium to not only market yourself in a "free" manner but also a great way to advertise properties you have or to find potential investors.  Social media, if formatted in a certain way, can also bring more of  a personal connection if you list your hobbies or interests. 

Here are a few tips
1. Create profiles on Twitter, Facebook, LinkedIn and YouTube. These medium are free to use.  You can create a Facebook Fan Page with housing statistics, properties for sale, foreclosure, anything to draw interest to your fan page.  Make sure each media has a link to your website.

2. Add a video (2 minutes) to YouTube with a web camera.  This will position you as an "expert" in your field.  Upload these video on your website, facebook, twitter which will drive traffic to your site.

3. Having a blog will allow you to generate current news and information.  A blog is a informative media and will attract a local market.  As your blog is being read, you are creating a brand with your name, as well as positioning yourself as an expert in the field. 

Social media in Real Estate, whether you are a real estate agent, mortgage associate, or investor, is a great way to build more leads and name branding!